We enlisted VALOR 

VALOR is a way point, which is a navigational tool used by pilots to chart their flight across the globe. Way points are composed of 5-letters and made to be spoken as a word so pilots can quickly transmit their location via radio. 

Because VALOR is courage in action. It is the powerful force and purpose driven leadership for mighty work even in the grime filled trenches of day to day slog that makes it tempting to hide and shrink back in apathy and mediocrity. Valor is service under fire.