COURG42 Design

 

We extracted the COURG42 design DNA from WWII cockpit instruments and gauges. And distilled the details into carefully crafted elements like hand drawn numerals and all custom hands and hardware.

The venerable 1/A and A-9 were military specs for onboard nav tools in U.S. aircraft.

Rotating Inner Bezel Adds Fourth Function. 

We fielded many requests for a larger version of the original COURG (39mm). But we weren't just going to supersize the design.

There had to be a reason. And I realized that with the additional dial real estate, we could add an inner rotating bezel. This functions as a tracker for a second time zone, and keeps the outer bezel free for other timing operations.

Problems. Solved.

  1. You want iconic design without vintage fragile.
    Built like a tank, with a workhorse movement rated to run twenty years before needing service. WWII fighter pilot instrument dials and essential designs are the epitome of proven form and function.
  2. You're not generic, your watch shouldn't be either.
    Military-grade materials such as aerospace-grade titanium, ultra-hard anti-reflective scratch-resistant sapphire crystal, super-bright luminous paint. 
  3. You want absolutist function, not jewelry.
    The unidirectional counterclockwise rotating diver bezel provides triple function of timer, countdown, and second time zone. 
  4. You hate trivial distractions.
    Your life does not need the clutter of shiny things plastered with logos and busy with messy, unreadable text.
  5. You don't need another thing to plug in. Just get up and go.
    Powered by your movement — avoiding the pain of constant charging and the waste of frequent battery changes.